How to Start a Nail Salon Business in Kenya 

The beauty industry has revolutionized a lot making most beauty standards gender inclusive. In this article, I will discuss how to start a nail salon business in Kenya and the requirements, cost, and profit one should expect.

This century’s beauty norms are quite different from those of the past. These days, males are just as likely as women to receive a manicure and pedicure in a salon. This has made the demand for nail salon business in Kenya increase.

Manicure and pedicure services are an excellent business to consider opening if you have the necessary expertise. Both viable options are operating a nail salon as a mobile service or at a permanent location. Here are the requirements;

Nail Salon Business in Kenya 

1. Conduct market research

It is essential to do extensive market research to define your target market and determine whether or not opening a nail salon is a worthwhile investment.

2. Write a business plan

Create a detailed and comprehensive business plan for your nail salon business, which you can use as a reference while you’re starting and running the business. These should include capital, business location, suppliers, and services to offer.

3. Identify a business location

The location has a significant impact on the success of any business. Find a perfect place for your business that will enable you to attract a diverse clientele right to your front door. You may even start a mobile nail business to reach more customers. You can reach clients who can’t visit your shop and offer pedicures and manicures at their homes and jobs.

4. Acquire a business license

To open a nail salon, you must apply for a business license from the county. The county government will issue you a single business license to run the nail salon. The size of your business will determine the price. A permit for a small salon will cost between Ksh5,000 and Ksh15,000 each year.

Read also,How to Start a Barber Shop Business in Kenya

5. Market your business

The best way to advertise your business is through social media. It is expensive for small businesses to afford paid advertisements. Therefore, an active social media presence will do wonders for your business. Sharing your work on Facebook, Instagram, Tiktok, and WhatsApp will attract more customers.

Salon Business in Kenya

Nail salon equipment and products

  • Nail file and clippers kit
  • Acrylic nail kit
  • Acrylic nail tip
  • Nail buffer blocks
  • Nail Polish LED light dryer
  • Nail moisturizers bottles
  • Nail Polish
  • Nail glue bottles
  • Nail cleansers bottles
  • Water heater
  • Nail polish removers
  • Staff aprons
  • Furniture